About Us

Ray Bowring

Marketing Consultant and CopyWriter

I work with mortgage brokers and loan officers helping them increase their leads and sales as well as get more out of their marketing.

  • Online Lead Generation
  • Google AdWords Management
  • Facebook Ads Management
  • Copy Writing
  • Marketing Consulting

Online Lead Generation
Google AdWords Management
Facebook Ads Management
Copy Writing

Welcome Friend,

I say ‘Friend’ because I truly hope we will become friends.

That you will find the information on this website eye-opening, valuable, and that you give me the opportunity to help you significantly increase the success of your mortgage business, not only with your lead generation & implementation but your entire marketing strategy.

People are surprised to discover just how much marketing has evolved over the years, especially since the internet began, maybe you will to…

But the one thing that is constant in marketing is that old school direct response fundamentals don’t change !

Neglecting your marketing can have negative consequences, and avoiding that is our primary concern.

We will also want to make you look great, and that starts with your marketing strategies.

Before we get started, let me say this: we are not for everybody.

You may or may not like to follow my process and my process may or may not work for you.

If this is the first time you’re working with a marketing consultant and copywriter, this journey will not feel normal.

Therefore I offer a full satisfaction guarantee.

If you’re not satisfied with my process,

I make it easy for us to part ways as friends, and my money back guarantee keeps everyone happy!

Why You Should Listen To Me!

Firstly, let me explain why you should listen to me and and why my way of thinking can make a significant difference in your life.

First of all, I cannot forecast success, but I can forecast failure with precision and accuracy.

Therefore, I focus on failure avoidance.

I try to position my client’s businesses as far away as I can from failure.

Because of my pragmatic attitude, I have a much better outlook on business risks and risk tolerance.

I am also an optimist which means that I am less likely to to fail because I focus on failure avoidance whilst at the same fixating on pulling the levers that are proven to create success.

As a copywriter I believe in focusing on the psychology of your customers first.

To me everything revolves around your customers and what they want.

Now, tomorrow, next week and next year.

Therefore I concentrate on understanding what your customers might be thinking.

I focus on the customer’s thoughts, feelings, emotions, dreams, desires, fears, failures, in fact every part of your customers psyche.

To me marketing is attending to your customers needs, giving them what they want, when they want it , even if they don’t know they needed yet.

I believe words can create business success or failure by what you say, write, read, express.

Whenever I enter into uncharted territory or work with unfamiliar businesses I seek to answer the following three questions: Who is the ideal customer? What problem do they have? How can I solve it?

When working with you we’ll build a precise plan by making a whole bunch of short term plans stacked on top of each other.

I also like to work from the end goal in mind backwards.

My thinking behind business success revolves around my customer experience marketing framework.

This means that we look at your marketing and your business success from the customer’s point of view, first we create a step-by-step process we take a new prospect through to customer through to loyal customer through to raving Fan through to referral champion.

We systemise the path and the feelings, the emotions, that we want your prospects to go through from start to finish.

This is customer experience marketing. We make customers into raving fans who then refer more customers more often to your business creating at a whole business referral system just because you’ve created the ultimate customer experience.

When we work together I seek to thoroughly understand your definition of victory so we can quantify it and build a system around it  to meet your business success.

When we work together we look at optimising the low hanging fruit first and then building systems in place to maximise the customer experience marketing concept.

If you think I’m not normal, you’re not alone. Most people feel that way about me. most small to mid-size businesses have never worked with a copywriter/marketing consultant.

Most business owners think that marketing is shiny logos, fancy websites, and pretty brochures and tacky taglines.

You have probably never looked at your business from your customer’s perspective before.

You’ve probably never dived deep into the feelings, the emotions, the fears & desires and what actually makes your customer tick.

This is what I’m here for.

Why I Offer A 100% Unconditional Money Back Guarantee!

It may feel like I am asking you to take a blind leap of faith, to trust me, to allow me to practice my trade in your business.

There is a strong probability that you will feel vulnerable, overexposed, scared as I unleash my ideas, thoughts, processes, in your business.

You might not understand the angles, the thought processes, the way I do what I do and that’s okay but if you trust me and allow me to practice my trade in your business I guarantee your business will be stronger, more profitable, more enjoyable, and most of all safe from failure.

So here is the bottom line: if you are happy with what you have going on, I’m not you guy.

If you are looking for slight improvement in the effectiveness of your marketing efforts, you will not find me cool, attractive, or competitive.

I can still help you, with ongoing consultation so you can run ideas and thoughts, pass me.

But if you’re at war for market share, in moderate to severe fiscal pain, and an economic or competitive factor is kicking your butt and threatening your existence, or you’re simply sick of living the baked beans to steak diet in your mortgage broker business, then fill in your details, or pick up the phone, and let’s get started transforming your business into what you dreamt it would be the day you started it.

Your marketing system is more important than ever before

What would be worth to have an automated client capture and conversion system that totally hands off for you.

Would it be worth reading further?

Learning more?

And dare I ask implementing?

Your first step is an absolutely free initial consultation with me!

Before we get started, let’s meet online for a complimentary 30 minute consultation.

This will be enough time for us to explore our mutual interests.

Get to understand each other, if we can work together and if I can help you.

Get Your Free Copy Of

"The Five Unusual Lead Generation Strategies

For Mortgage Brokers"

Marketing Quck Start Kit...

Inside you'll discover 5 strategies you can implement today to drive leads to your business...as well as two videos that show you how to get it done FAST.

>> On Page 5 - you'll discover the sweet spot of potential clients that are between the ages of 25-45...

>>> On Page 9 - you'll discover how you could get 12,881 potential partners for only 8 cents per lead

Congratulations you've now started on your journey to a bigger...better...more profitable "Mortgage Broking Business"